Risk Transformation Project. Lloyds Bank.

Lloyds Banking Group.

Lloyds Banking Group is the largest retail bank in the UK, serving 26 million customers. Together with the FICO platform, Lloyds has been able to leverage advanced machine learning models and advanced analytics to improve performance for their customers.

The marketing team at Lloyds needed a short testimonial video trailer celebrating the high street bank’s relationship with FICO and the successes of the platform’s integration with their Risk Transformation Project.

Project objectives.

1
Remind stakeholders of the Risk Transformation Project’s ongoing objectives.
2
Inspire further innovative thinking by the Lloyds product development team.
3
Celebrate the successful implementation of the FICO platform.
4
Champion FICO as a trusted partner in Lloyds' risk transformation journey.

Results.

One testimonial case study video hosted on both Lloyds Banking Group and FICOs website distributed to tens of thousands of employees, stakeholders, investors and partners.

Hundreds of clips of evergreen footage delivered as an online Footage Library of the Lloyds offices and team. Trimmed, graded and ready to drag-and-drop into website pages, social media feeds and future video content.

0hour shoot
0day delivery
0+footage library clips